How to Sell a House That Won't Sell
Quick Answer
Sell to a cash buyer. If your house has been sitting on the market with no offers, cash buyers purchase properties regardless of condition, location, or market challenges.
Why Houses Sit Unsold
- Overpriced—the most common reason; buyers have access to comparable data
- Condition issues—repairs needed that turn off traditional buyers
- Location challenges—busy roads, flood zones, or declining neighborhoods
- Poor marketing—bad photos, limited exposure, wrong agent
- Market conditions—rising rates or local economic issues
- Functional obsolescence—unusual layouts, small bedrooms, dated features
Your Options When It Won't Sell
Option 1: Lower the Price
Every house will sell at the right price. Consider a significant reduction (10-15%) to generate new interest. Downside: you may still wait months and spend more on carrying costs.
Option 2: Improve the Property
Invest in repairs, staging, or upgrades. This can work but requires capital, time, and risk that improvements won't fully return your investment.
Option 3: Sell to a Cash Buyer
Best for houses with challenges. Cash buyers aren't bothered by the issues that scare off traditional buyers. Get a firm offer in 24 hours and close in 1-2 weeks.
Signs It's Time to Try a Cash Buyer
- ✓ On market 60+ days with no serious offers
- ✓ Multiple price reductions haven't helped
- ✓ Inspection issues killed previous deals
- ✓ Carrying costs are adding up
- ✓ You need certainty and a guaranteed close
Tired of Waiting?
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